Home | Hannah Tillery's Por

Hey, I'm Hannah 👋

What you should know about me

🐅 I'm a proud Auburn University alumna—War Eagle!

👑 I traded the plains of Alabama for the Queen City of Charlotte, NC

🫶 I have a passion for telling stories on social

🐝 I make social engaging, no matter the audience. From Gen X social about feet conditions to buzzy Gen Z social capitalizing on trends, I've done it all!

⚽️ When I'm not working, you can find me at Bank of America Stadium supporting Charlotte FC or hanging out with my two dogs, Simon and Margo
🧘‍♀️ My motto: keep social, social

Download my resume

Busy? Same here 🙋🏼‍♀️

What I've been up to recently (in the corporate world) 👀

📸 1.2M views on Attentive Instagram

📈 31% increase in American Medical Staffing LinkedIn following

⭐️ 3x American Medical Staffing Instagram engagement rate

📱 Supported the launch of the all-new Handshake Home Feed—read about it here

👯 Built Handshake Content Collective, a content ambassador community with over 300 college students and recent grads

📈 17x increase in Handshake TikTok following, 5x increase in Instagram following

Client spotlight ✨

More than just pretty posts for KT Designs 🖼

Karen Tillery is an architectural residential and commercial designer, who has been featured on the Magnolia Network on the hit show Barnwood Builders. After taking over Karen's social media in April, we've seen:

📈 10.5% increase in Instagram followers

📥 167% increase in new client messages on Meta platforms

📹 5% increase in views on Facebook

❤️ 2x monthly Instagram interactions

⭐️ 3% increase in Facebook followers

Some of my favorite (and top-performing)
social posts ⬇️

Meet Dr. Biden with me 🤝

I had the honor of meeting First Lady Dr. Jill Biden at a Handshake x White House event at Rhode Island College. The event was targeted to college students pursuing, or considering, a career path in education.

I worked closely with representatives from Rhode Island College and Dr. Biden's team to ensure a smooth event for the students, including setup and take-down, testing audio, welcoming guests as they arrived, and more. I also captured live content from the event, which was then used across Handshake's social media channels.

My favorite influencer partnerships ⬇️

🏛 "Class Act" campaign

🤓 TL, DR:

Handshake was invited by the Biden administration to participate in an initiative to address the national school staffing shortage. Handshake hosted a virtual event for education majors or students considering the education field.

To promote the event and encourage registrations, I helped lead an influencer campaign with creators in the education space.

📈 The results:

Partnered with 15 influencers
Over 1M views on 26 pieces of content
Average ER of 3.58%

🎥 Notable content pieces + partnerships

Lauran Woolley (5.9M followers)
- 327K+ views
- 20K likes
- 6.22% ER
Declassified College (348K followers)
- 203K views
- 6.4K likes
- 3.19% ER
Kyle Cohen (154K followers)
- 130K views
- 2K likes
- 1.69% ER

🌱 Q4 growth campaign